Built by D1 athletes · Made in USA

Performance Protection for Serious Athletes

Built for the locker room.
Not for the laundry room.

JockShock is a pro-grade equipment deodorizer engineered for the gear athletes actually use. Powered by ZeroPoint Technology. No fragrance, no masking — just gear that doesn't reek when you open the bag.

JockShock 32oz pro-grade equipment deodorizer

The mechanism

The same chemistry your immune system uses.

Most "gear sprays" mask smell with fragrance. JockShock goes after the source — using the same family of chemistry your body produces to fight infection. Powered by ZeroPoint Technology. Fast-acting, gear-safe, residue-free.

Goes after the source

Targets odor at its origin in pads, helmets, gloves, mats, cleats, training shoes, sneakers, mouthguards. Not perfume.

Gear-safe materials

Engineered for foam, leather, mesh, padding, plastic — what your athletic equipment is actually made of. Won't damage gear.

Skin-safe contact

Same family of chemistry as wound-care saline sprays. Safe on mouthguards, headgear, contact-area gear at use concentration.

JockShock 32oz bottle
Pro-grade 32oz · Matte black

The routine

Spray after every practice. The funk never sets in.

JockShock works best as a routine — not a rescue mission. 60 seconds after practice keeps your gear, your bag, and your car from turning into a hockey-bag horror show.

  1. JockShock 32oz bottle
    1

    Spray

    Inside the pads. Inside the helmet. Inside the bag.

  2. 2

    Air

    Two minutes. Hang it if you can.

  3. 3

    Done

    Tomorrow's practice doesn't smell like yesterday's.

Get yours

One bottle. Three packs. No subscription required.

Most athletes start with the Athlete Pack — one bottle for the gear bag, one for the laundry room, one for the car. Trained-use cadence gets you 6-10 weeks per bottle.

Built by D1 athletes

Four athletes from one school.
All Bulldogs. All in.

JockShock is built by four D1 athletes who got tired of products that don't fix the gear stink. Bleach destroys pads. Household sprays just mask. The cleaning-aisle deodorizers read like cleaning-aisle deodorizers. So we built something different — pro-grade, made for gear, made in the USA.

  • Mike Usry

    UGA Football

    Co-founder, Southland Organics. Operator-CEO across the Southland brands.

  • Karin Lichey Usry

    UGA Gymnastics, '96–'99

    11× All-American. 1999 Honda Sports Award. First collegiate gymnast to score a perfect 40.0.

  • Fred Munzenmaier

    UGA Football, '07–'09

    Running back, #48. Owner of a D1 Training franchise. Runs the JockShock gym program.

  • Anna Watson Munzenmaier

    UGA Cheerleading

    "World's strongest cheerleader." Strength coach at D1 Training Athens.

30-day money-back guarantee.

No fine print, no return labels, no hassle.

  • 30
    Days Try it for a month
  • 0
    Questions We don't need a reason
  • Bottle Keep what's left
Get JockShock

Real questions

Stuff people ask before they buy.

What is JockShock?

JockShock is a pro-grade equipment deodorizer engineered for athletic gear — pads, helmets, gloves, cleats, the bag itself. Powered by ZeroPoint Technology. No fragrance, no masking. The funk doesn't get covered up — it goes away.

How is it different from Febreze, Lysol, or Tide?

Those are designed for surfaces in your home and fabric in your closet. They mask smell with fragrance, then the smell comes back. JockShock is built for athletic materials — foam, leather, mesh, padding, plastic — and it goes after the source instead of perfuming over it.

Will it damage gear or stain a uniform?

No. JockShock is engineered for athletic materials. No bleach, no abrasives, no fragrance dyes. Spray on gear, let it air, you're done. Won't fade colors, won't crisp up foam, won't leave a film.

Is it for one sport or all sports? What about shoes?

All of them, plus the shoes. Football pads, lacrosse gloves, hockey gear, wrestling singlets, jiu-jitsu gis, baseball helmets, climbing harnesses, cleats, hockey skates, training shoes, running shoes, even your kid's sneakers — if it lives in a gear bag or a mudroom, it's in scope. See the full breakdown at /learn/shoe-deodorizer-spray/.

Why is the bottle 32oz?

Because gear sprays should outlast a season. A travel size is a marketing decision, not a use-case decision. A 32oz bottle covers 6–10 weeks of heavy use; most serious athletes go through 3–6 bottles a year.

Do you sell to gyms and teams?

Yes — that's our gym channel. JockShock for the athletes' gear, ZeroPoint for the facility, paired on a monthly subscription. A D1 Training franchise owner runs the program. See our gym + team page for a quote.

Where is it made?

Made in the USA. Powered by ZeroPoint Technology. Built by a team of D1 athletes inside Southland Organics.

More product detail on the product page. Coaching a team or running a facility? See the gym + team program.